All advertisements aim at persuasion. For example, imagine that Brand X cola claims to be the most refreshing drink. Simply stating this isn't very convincing, so a Brand X advertisement features a ...

My 5-year-old nephew once confidently told me that all dinosaurs were green because his three dinosaur toys were green. So I showed him a nature documentary, Walking with Dinosaurs, and suddenly, ...

For regulars at Ars Technica, the forums are as much a part of the site’s identity as the articles. And where there are forums, there are flame wars. The BattleFront is infamous for its contentious ...

"I strongly object to wrong arguments on the right side," said GK Chesterton. "I think I object to them more than to the wrong arguments on the wrong side." Arguments are attempts to persuade by ...